Importing

How to Calculate Landed Costs When Importing into the UK

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If you're importing goods into the UK, understanding your landed cost is essential for pricing, profitability, and avoiding unexpected expenses. Landed cost is the total cost of getting a product from a foreign supplier to your doorstep, including shipping, taxes, duties, and fees.

In this article, we’ll break down what’s included in landed cost and how to calculate it step by step.

💡 What Is Landed Cost?

Landed cost refers to the total price of a product once it has “landed” at your location—that means everything from manufacturing to delivery, including:

  • Product cost
  • Shipping & freight
  • Insurance
  • Import duties
  • VAT (Value Added Tax)
  • Customs fees
  • Handling or brokerage charges

It’s the true cost of your imported goods.

🧾 Why It Matters

Knowing your landed cost helps you:

  • Set accurate retail or wholesale prices
  • Avoid margin-killing surprises
  • Make smarter purchasing decisions
  • Compare supplier quotes fairly

🔢 Components of Landed Cost in the UK

Here’s what you need to factor in:

1. Product Cost

This is the invoice price you pay to the supplier.

Example: £10 per unit x 100 units = £1,000

2. Shipping and Freight

Covers the cost of transporting the goods to the UK via sea, air, or courier.

Example: £300 (freight) + £50 (handling) = £350

3. Insurance

Optional but recommended. Protects your goods during transit.

Example: £50 for full-value coverage

4. Import Duty

Duty rates depend on the product’s commodity code (HS code). You can find it using the UK Trade Tariff tool.

Formula:
Duty = (Product Cost + Shipping + Insurance) × Duty Rate

Example:
Duty rate = 3%
Duty = (£1,000 + £350 + £50) × 0.03 = £42

5. Import VAT

Typically charged at 20% on the total value, including duty.

Formula:
VAT = (Product Cost + Shipping + Insurance + Duty) × 20%

Example:
VAT = (£1,000 + £350 + £50 + £42) × 0.20 = £288.40

6. Customs Clearance Fees

Charged by your freight forwarder or customs broker. These vary but often range from £25–£100.

Example: £40

Final Thoughts

Calculating landed costs gives you the full picture of what your imports really cost—and lets you price your products for success. Use this method every time you place a new order, and consider using a landed cost calculator or software as your import volume grows.

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